{"id":6313,"date":"2025-09-11T09:27:50","date_gmt":"2025-09-11T07:27:50","guid":{"rendered":"https:\/\/www.manutan.cz\/magazin\/?p=6313"},"modified":"2026-07-14T11:05:18","modified_gmt":"2026-07-14T11:05:18","slug":"data-na-stribrnem-podnose-jak-pomahame-firmam-s-udrzitelnymi-nakupy-i-reporty","status":"publish","type":"post","link":"https:\/\/www.manutan.cz\/blog\/data-na-stribrnem-podnose-jak-pomahame-firmam-s-udrzitelnymi-nakupy-i-reporty\/","title":{"rendered":"Data na st\u0159\u00edbrn\u00e9m podnose. Jak pom\u00e1h\u00e1me firm\u00e1m s udr\u017eiteln\u00fdmi n\u00e1kupy i reporty"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/app-mcz-blog-prd.azurewebsites.net\/wp-content\/uploads\/2024\/05\/Manutan_Martinek.png\" alt=\"Manutan_Martinek\" class=\"wp-image-5225\"\/><\/figure>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>S jak\u00fdmi po\u017eadavky v oblasti udr\u017eitelnosti se na v\u00e1s firmy nej\u010dast\u011bji obrac\u00ed?<\/strong><strong><em><br><\/em><\/strong><em><br><\/em>Nej\u010dast\u011bji se k tomu p\u0159irozen\u011b sto\u010d\u00ed \u0159e\u010d na sch\u016fzk\u00e1ch s klienty, kdy\u017e \u0159e\u0161\u00edme vybaven\u00ed do firmy. Zm\u00edn\u00ed se nap\u0159\u00edklad, \u017ee pot\u0159ebuj\u00ed vykazovat r\u016fzn\u00e1 data t\u00fdkaj\u00edc\u00ed se udr\u017eitelnosti. Nebo hledaj\u00ed cesty, jak je\u0161t\u011b v\u00edce sn\u00ed\u017eit svou uhl\u00edkovou stopu.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S oboj\u00edm jim pom\u016f\u017eeme \u2013 Manutan vytvo\u0159il vlastn\u00ed hodnocen\u00ed ekologick\u00e9 stopy produkt\u016f PEIS (Product Enviromental Impact Score). D\u00edky n\u011bmu dok\u00e1\u017eeme z\u00e1kazn\u00edk\u016fm vy\u010d\u00edslit jak\u00fd je dopad dan\u00e9ho produktu na \u017eivotn\u00ed prost\u0159ed\u00ed a nap\u0159\u00edklad i kolik CO<sub>2<\/sub> s n\u00edm u\u0161et\u0159\u00ed \u2013 a doporu\u010d\u00edme mu, kter\u00e9 produkty m\u00e1 koupit, aby byly co nej\u0161etrn\u011bj\u0161\u00ed. S minimem snahy tak dostane p\u0159esn\u00e1 data, kter\u00e1 by jinak slo\u017eit\u011b hledal.<br><br><span class=\"has-inline-color has-primary-color\"><a href=\"https:\/\/www.manutan.cz\/cs\/mcz\/udrzitelnost-a-ekologicka-stopa\" target=\"_blank\" rel=\"noreferrer noopener\">P\u0159e\u010dt\u011bte si v\u00edc o tom, jak hodnot\u00edme environment\u00e1ln\u00ed stopu na\u0161ich v\u00fdrobk\u016f &gt;&gt;<\/a><\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><strong><span class=\"has-inline-color has-primary-color\">PEIS sk\u00f3re: Jak hodnot\u00edme dopady na \u017eivotn\u00ed prost\u0159ed\u00ed<\/span><\/strong><\/p><p>Produkt\u016fm v na\u0161\u00ed nab\u00eddce vystavujeme <em>\u201e<\/em><span class=\"has-inline-color has-primary-color\"><a rel=\"noreferrer noopener\" href=\"https:\/\/www.manutan.cz\/cs\/mcz\/udrzitelnost-a-ekologicka-stopa\" target=\"_blank\">ekologick\u00e9 vysv\u011bd\u010den\u00ed<\/a><\/span><em>\u201c<\/em> \u2013 hodnot\u00edme jejich environment\u00e1ln\u00ed stopu na \u0161k\u00e1le od A (nejlep\u0161\u00ed hodnocen\u00ed) po E (nejhor\u0161\u00ed hodnocen\u00ed).<\/p><p>Bereme p\u0159itom v potaz \u017eivotn\u00ed cyklus v\u00fdrobku \u2013 jak\u00e9 suroviny a materi\u00e1ly jsou pot\u0159eba k v\u00fdrob\u011b, zda se v\u00fdrobek d\u00e1 recyklovat a jak p\u0159\u00edpadn\u011b prob\u00edh\u00e1 likvidace. \u0158\u00edd\u00edme se uzn\u00e1vanou metodikou PEF (Product Environmental Footprint), kter\u00e1 m\u011b\u0159\u00ed environment\u00e1ln\u00ed dopad v\u00fdrobk\u016f na \u017eivotn\u00ed prost\u0159ed\u00ed podle p\u0159esn\u011b definovan\u00fdch faktor\u016f.<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Jak z\u00e1kazn\u00edk\u016fm s v\u00fdb\u011brem odpov\u011bdn\u00fdch produkt\u016f pom\u00e1h\u00e1te?<br><\/strong><br>Z\u00e1kazn\u00edk\u016fm pom\u00e1h\u00e1me s c\u00e9\u010dkov\u00fdmi n\u00e1kupy, co\u017e jsou p\u0159edev\u0161\u00edm v\u011bci pro ka\u017edodenn\u00ed pot\u0159ebu \u2013 od n\u00e1bytku po ko\u0161e na odpad. Kdy\u017e chce klient sn\u00ed\u017eit svou ekologickou stopu, za\u010dne obvykle men\u0161\u00edmi a levn\u011bj\u0161\u00edmi v\u011bcmi, jako jsou t\u0159eba s\u00e1\u010dky do ko\u0161e z recyklovan\u00e9ho plastu nebo odbourateln\u00e9 \u010distic\u00ed prost\u0159edky. A pak hled\u00e1me dal\u0161\u00ed zp\u016fsoby, kde m\u016f\u017ee sv\u016fj dopad na \u017eivotn\u00ed prost\u0159ed\u00ed sn\u00ed\u017eit.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud u n\u00e1s nakupuje pravideln\u011b, pod\u00edv\u00e1me se nap\u0159\u00edklad do historie n\u00e1kup\u016f a doporu\u010d\u00edme ekologi\u010dt\u011bj\u0161\u00ed alternativy produkt\u016f, kter\u00e9 kupuj\u00ed opakovan\u011b. V na\u0161\u00ed nab\u00eddce je najdete pod ozna\u010den\u00edm <span class=\"has-inline-color has-primary-color\"><a rel=\"noreferrer noopener\" href=\"https:\/\/www.manutan.cz\/cs\/mcz\/odpovedne-produkty\" target=\"_blank\">odpov\u011bdn\u00fd produkt<\/a><\/span>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/app-mcz-blog-prd.azurewebsites.net\/wp-content\/uploads\/2024\/05\/Manutan_Martinek_CZ-1024x549.jpg\" alt=\"Manutan_Martinek_CZ\" class=\"wp-image-5226\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br><strong>Jak\u00e9 kroky d\u011bl\u00e1te pro to, aby n\u00e1kup u v\u00e1s byl co nejekologi\u010dt\u011bj\u0161\u00ed?<\/strong><br><br>Usilujeme o to, aby v na\u0161em portfoliu p\u0159evl\u00e1dali evrop\u0161t\u00ed dodavatel\u00e9, kte\u0159\u00ed produkty vyr\u00e1b\u00ed ekologicky \u0161etrnou cestou. Proto tak\u00e9 v\u011bt\u0161ina produkt\u016f na\u0161\u00ed priv\u00e1tn\u00ed zna\u010dky Manutan EXPERT vznik\u00e1 v Evrop\u011b. D\u00edky tomu k v\u00e1m zbo\u017e\u00ed necestuje p\u0159es p\u016fl zem\u011bkoule a uhl\u00edkov\u00e1 stopa dod\u00e1vky je v\u00fdrazn\u011b ni\u017e\u0161\u00ed.&nbsp;<br><br><span class=\"has-inline-color has-primary-color\"><a rel=\"noreferrer noopener\" href=\"https:\/\/app-mcz-blog-prd.azurewebsites.net\/znacka-manutan-jak-vznikla-a-co-za-vyhody-s-nakupem-produktu-ziskate\/\" target=\"_blank\">Zjist\u011bte, jak\u00e9 produkty zna\u010dka MANUTAN EXPERT nab\u00edz\u00ed &gt;&gt;<\/a><\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Jak\u00e1 dal\u0161\u00ed opat\u0159en\u00ed d\u011bl\u00e1te?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Logistiku zbo\u017e\u00ed \u0159e\u0161\u00edme co nejefektivn\u011bji. Ve skladu nehromad\u00edme a nep\u0159ebalujeme zbo\u017e\u00ed, kdy\u017e m\u016f\u017ee putovat p\u0159\u00edmo od dodavatel\u016f. Kdy\u017e tedy z\u00e1kazn\u00edk popt\u00e1 \u0161atn\u00ed sk\u0159\u00ed\u0148ky od firmy z Lys\u00e9 nad Labem, zbo\u017e\u00ed odejde rovnou odtud \u2013 m\u00edsto toho, aby sk\u0159\u00ed\u0148ky cestovaly na na\u0161i centr\u00e1lu a odtud k z\u00e1kazn\u00edkovi. V\u00fdrazn\u011b se tak zkr\u00e1t\u00ed <span class=\"has-inline-color has-primary-color\"><a href=\"https:\/\/app-mcz-blog-prd.azurewebsites.net\/zivotni-prostredi-a-lide-na-prvnim-miste-co-je-udrzitelny-dodavatelsky-retezec\/\" target=\"_blank\" rel=\"noreferrer noopener\">dodavatelsk\u00fd \u0159et\u011bzec<\/a><\/span> a t\u00edm i uhl\u00edkov\u00e1 stopa dopravy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cel\u00fd n\u00e1kupn\u00ed proces <strong>co nejv\u00edce digitalizujeme<\/strong>, abychom zbyte\u010dn\u011b netiskli stohy pap\u00edr\u016f. Pro opakovan\u00e9 n\u00e1kupy tak nap\u0159\u00edklad na\u0161i klienti vyu\u017eij\u00ed e-procurement, kter\u00fd automatizuje a zefektiv\u0148uje opakovan\u00e9 c\u00e9\u010dkov\u00e9 n\u00e1kupy a zbav\u00ed je pap\u00edrov\u00e1n\u00ed.<br><br><span class=\"has-inline-color has-primary-color\"><a href=\"https:\/\/app-mcz-blog-prd.azurewebsites.net\/e-procurement-co-to-je-a-jak-setri-cas-firemnim-nakupcim\/?srsltid=AfmBOootp7OWl5y_j_ISrH6AaSwRSokQdGSTRAAzaWDkuiK2rrI46KfF\" target=\"_blank\" rel=\"noreferrer noopener\">Zjist\u011bte, jak e-procurement funguje &gt;&gt;&nbsp;<\/a><\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><strong><span class=\"has-inline-color has-primary-color\">Tip: D\u00e1v\u00e1me zbo\u017e\u00ed druhou \u0161anci<\/span><\/strong><br>V Manutanu se zam\u011b\u0159ujeme na cirkul\u00e1rn\u00ed ekonomiku, kter\u00e1 p\u0159edch\u00e1z\u00ed vzniku odpad\u016f t\u00edm, \u017ee materi\u00e1ly znovu uv\u00e1d\u00ed do ob\u011bhu jako zdroj. I proto provozujeme <span class=\"has-inline-color has-primary-color\"><a href=\"https:\/\/www.m-vyprodejna.cz\/\" target=\"_blank\" rel=\"noreferrer noopener\">V\u00fdprodejnu<\/a><\/span>, kde za v\u00fdhodn\u00e9 ceny nab\u00edz\u00edme vr\u00e1cen\u00e9, reklamovan\u00e9 nebo po\u0161kozen\u00e9 zbo\u017e\u00ed, kter\u00e9 u\u017e nelze ofici\u00e1ln\u011b znovu prodat. V\u011bt\u0161ina t\u011bchto v\u00fdrobk\u016f m\u00e1 jen drobn\u00e9 vady, nap\u0159\u00edklad z manipulace p\u0159i p\u0159eprav\u011b, a vy si tak m\u016f\u017eete po\u0159\u00eddit kvalitn\u00ed vybaven\u00ed z druh\u00e9 ruky za zlomek ceny.<\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Kam pl\u00e1nujete v dal\u0161\u00edch letech nab\u00eddku udr\u017eiteln\u00fdch produkt\u016f posunout?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PEIS sk\u00f3re, tedy ukazatel ekologick\u00e9 \u0161etrnosti, dnes najdete u n\u011bkolika tis\u00edc na\u0161ich produkt\u016f. Postupn\u011b ho ale chceme zav\u00e9st u v\u0161ech v\u00fdrobk\u016f priv\u00e1tn\u00ed zna\u010dky Manutan EXPERT a tak\u00e9 u v\u0161ech produkt\u016f nesouc\u00edch ozna\u010den\u00ed odpov\u011bdn\u00fd produkt. To znamen\u00e1 spoustu pr\u00e1ce \u2013 domluvit se s ka\u017ed\u00fdm v\u00fdrobcem a pe\u010dliv\u011b spo\u010d\u00edtat parametry pro ka\u017ed\u00fd produkt.<br><br>Na\u0161\u00edm c\u00edlem je, aby se jednou z\u00e1kazn\u00edk v\u016fbec nemusel pt\u00e1t, zda je produkt ekologicky \u0161etrn\u00fd, recyklovan\u00fd nebo jinak udr\u017eiteln\u00fd. Chceme, aby to byla samoz\u0159ejmost \u2013 aby se odpov\u011bdnost stala standardem a p\u0159irozenou sou\u010d\u00e1st\u00ed DNA cel\u00e9 na\u0161\u00ed nab\u00eddky.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Modern\u00ed firmy st\u00e1le v\u00edce \u0159e\u0161\u00ed svou ekologickou stopu \u2013 a to se prom\u00edt\u00e1 i do n\u00e1kup\u016f vybaven\u00ed. Obchodn\u00ed \u0159editel Manutanu Tom\u00e1\u0161 Martinek vysv\u011btluje, jak jim s odpov\u011bdn\u00fdmi n\u00e1kupy pom\u00e1h\u00e1me, v\u010detn\u011b dod\u00e1v\u00e1n\u00ed dat pro reporty v oblasti udr\u017eitelnosti.<\/p>\n","protected":false},"author":6,"featured_media":11210,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[4,8,9],"tags":[27,30],"class_list":["post-6313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-odbornici-radi","category-vybaveni-kancelare","category-vybaveni-skladu","tag-udrzitelnost","tag-ze-zakulisi-manutanu"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Modern\u00ed firmy st\u00e1le v\u00edce \u0159e\u0161\u00ed svou ekologickou stopu \u2013 a to se prom\u00edt\u00e1 i do n\u00e1kup\u016f vybaven\u00ed. Obchodn\u00ed \u0159editel Manutanu Tom\u00e1\u0161 Martinek vysv\u011btluje, jak jim s odpov\u011bdn\u00fdmi n\u00e1kupy pom\u00e1h\u00e1me, v\u010detn\u011b dod\u00e1v\u00e1n\u00ed dat pro reporty v oblasti udr\u017eitelnosti.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"obsahovka\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.manutan.cz\/blog\/data-na-stribrnem-podnose-jak-pomahame-firmam-s-udrzitelnymi-nakupy-i-reporty\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.0.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Manutan Blog - Pr\u016fvodce sv\u011btem pr\u00e1ce a produktivity\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Data na st\u0159\u00edbrn\u00e9m podnose. 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Obchodn\u00ed \u0159editel Manutanu Tom\u00e1\u0161 Martinek vysv\u011btluje, jak jim s odpov\u011bdn\u00fdmi n\u00e1kupy pom\u00e1h\u00e1me, v\u010detn\u011b dod\u00e1v\u00e1n\u00ed dat pro reporty v oblasti udr\u017eitelnosti.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.manutan.cz\/blog\/data-na-stribrnem-podnose-jak-pomahame-firmam-s-udrzitelnymi-nakupy-i-reporty\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-09-11T07:27:50+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-07-14T11:05:18+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Data na st\u0159\u00edbrn\u00e9m podnose. 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